ClickQuality.com(tm)
enables data mining of web traffic information and other corporate
data to maximize the success of eBusiness initiatives.
ClickQuality.com
is a powerful,
scalable, easy-to-use, Web server traffic and web site Return on
Investment reporting and filtering solution.
This is an automated monitoring service for filtering Internet clicks,
detecting fraudulent clicks, and removing and reporting such
fraudulent clicks.ClickQuality.com illuminates
which areas on your site visitors like, how they get to your site,
whether traffic affects server performance, the effectiveness of
online advertising, the site's return on investment, and more.
ClickQuality.com
also enables organizations to differentiate between casual visitors and
those who are actively interested in purchasing products or services.
Further, it provides the ability to qualify up to three levels of
eCustomers based on the level of interest these visitors display
in one or more products. By combining this technology with information
about the marketing campaigns that were deployed to drive the visitors
to the web site, organizations are able to actively manage and optimize
their marketing campaigns. Example reports include revenue forecast
by product, product line and campaign, suspected invalid clicks,
clicks by user agent, clicks by ip, clicks by web page, clicks by
referrer and marketing campaign ROI.
eBusinesses
managers from marketing, sales and Web development need to understand
how visitors and customers interact with their Internet site. ClickQuality.com
scalable solutions analyze Web traffic and enable managers to forecast,
track and optimize eCommerce revenue and eMarketing return on investment as
well as save money by not paying advertisers for clicks that are bots or
fraudulently created.
Powerful data mining capabilities empower managers to integrate
real-time and historical visitor data with other corporate and market
databases to drive decisions that maximize eBusiness success.
As eBusiness infrastructures grow increasingly complex, Webmasters
and Internet professionals need to ensure that their Internet and
intranet sites are designed for optimum effectiveness and performance.
eBusiness Security specialists need to constantly monitor, report
and analyze the security of the eBusiness infrastructure. Advanced
monitoring features enable managers to analyze internal and external
firewall activity and identify attempted security breaches.
High-end security analysis solutions can detect and resolve security
vulnerabilities on Internet, intranet and extranet systems on demand
or at regularly scheduled intervals.
Features include: